Home > 2022 Awareness Campaign | Promotional Material

2022 Awareness Campaign | Promotional Material

As the WHO World Mental Health Report 2022 indicates, the prevalence of mental health problems is very high in all countries. In light of this, it reminds us that a commitment to mental health is an investment in a better life and future for all. (1)

In Quebec, the pandemic has led to increased levels of stress, anxiety and psychological distress among family members who are accompanying a vulnerable person. (2)

For family members accompanying a person living with a mental disorder, they were doubly impacted, which resulted in a significant increase in their mental load. Unfortunately, the first reflex of family members is not necessarily to ask for help for themselves, but for the person they are accompanying on a daily basis. It is therefore not uncommon for several months or even years to pass before a parent, child, spouse, brother or sister decides to ask for help for themselves. This situation results in the family unit becoming exhausted and on the verge of collapse with a high level of psychological distress as a result. However, by focusing on a more preventive approach, the absolute recognition of the needs of family members and the establishment of systematic referral in all environments, this situation, experienced by many family members, could be avoided to the greater benefit of people living with a mental health problem and their entourage.

How can you contribute? Spread the word!

The bilingual visuals are available to promote the campaign in your internal and external networks.

We also invite you to follow us on our social networks so that you don’t miss out on anything new about this campaign!

Here are the links to our different social networks:

Facebook: https://www.facebook.com/reseauavantdecraquer
Instagram : https://instagram.com/avantdecraquer
Twitter : https://twitter.com/avantdecraquer

Thank you to everyone who will share the message. You are helping us to spread the word about loved ones in Quebec. Your support makes a difference.

1. Mental Health Report, Transforming Mental Health for All, WHO, 2022, p. V
2. Uniting for collective well-being: interdepartmental action plan on mental health 2022-2026, MSSS, 2022, p. 14


General poster 2022

Poster | CAP vers des solutions – interactive tool

Brochure – French version (JPEG format)

Brochure – English version (JPEG format)

Christiane, Jade, Olivia and Martin (French version) ZIP file

Christiane, Jade, Olivia and Martin (English version) ZIP file

Insert (French version)        Insert (English version)



Complete Kit| Social Media (French and English version)

  1. General poster 2022

  2. Poster | CAP vers des solutions – interactive tool

  3. Christiane, Jade, Olivia and Martin file (4)

Thanks to our partners :

Jean Coutu
VIA Rail Canada
L’Appui proches aidants
Réseaux communautaire de Santé et de Services sociaux
Centre d’apprentissage Santé et Rétablissement
Lafrance Communication
Desjardins Caisse du Plateau Montcalm
Raise Solutions
David Communication
Centre Axel
Productions Cina
Centre intégré universitaire de santé et de services sociaux de l’Est-de-l’Île-de-Montréal
Fondation Québec Philanthrope

Merci à nos donateurs corporatifs :

Rio Tinto
Fondation Famille Leclair
iA Groupe financier
Dariane Sanche